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一线见闻｜跨境电商赋能 大名草编出海_我的网站

A |     8月13日，大名县博荣工艺品有限公司生产车间里一派繁忙景象。有的工人在用缝纫机缝合草编部件，有的为草帽、手提包加装彩条、内衬等配件，一件件草编工艺品在工人们的手下渐渐成型。

8月13日，大名县“一品一播”跨境电商产业园草编展台前，两名消费者在挑选草编制品。大名草编是国家级非物质文化遗产，产品有草帽、草垫等多个品类，远销日本、韩国、欧美、中东等国家和地区。日报记者 陈 正摄“这批货是南非客户今年追加的订单，价值近百万元。”该公司总经理朱敬起表示，有了跨境电商产业园的支持，企业的海外订单越来越多了。    (ECNS) -- China aims to build more than 100 million metric tons of annual coal production reserve capacity by 2030, according to the 15th Five-Year Plan for Coal Industry Development, jointly released by the National Development and Reform Commission (NDRC) and the National Energy Administration (NEA) on Monday.    By 2030, China's capacity to ensure secure coal production and supply is expected to be further strengthened, while the structure and distribution of coal production will continue to improve. Large modern coal mines are expected to account for 87% of the country's total production capacity, according to the plan.    The plan also aims to significantly improve coal mine safety, green development, and the clean and efficient use of coal.    Smart mines are expected to account for 75% of total production capacity, while the development of a more diversified coal-based industrial structure will be accelerated.    Coal consumption is expected to peak during the plan period, alongside the establishment of a more robust mechanism for balancing supply and demand.    The plan places energy security alongside the green transition as key priorities.    Focusing on the development of a modern coal industry system, it outlines nine major tasks, including optimizing coal development and spatial distribution, accelerating industrial restructuring, and strengthening the production, supply, storage and sales system.    Other priorities include advancing the green and low-carbon transition, improving the clean and efficient use of coal, and promoting technological innovation. The plan also calls for stronger safety management, modernized industry governance, and a higher level of modernization across the sector.        (By Tang Yuxian)                    。今年5月，大名县跨境电商产业园投运，做草编制品出口生意的博荣公司是首批入园企业。

B | “园区为草编企业提供跨境电商全链条服务，帮助企业拓展了出海通道。”朱敬起介绍，该公司参加了园区的系统培训，为适配外贸订单快出货、出好货的要求，公司引进草帽机、定型机等十余台设备，结合电脑刺绣和喷绘工艺，将单顶草帽生产时间缩短至2分钟，效率大幅提升，跨境电商业务做得风生水起。

C | 大名草编是国家级非物质文化遗产，以天然优质小麦莛秆为原料，经拔莛、浸泡、掐辫等十几道工序精制而成，产品有草帽、草垫等多个品类，远销日本、韩国、欧美、中东等国家和地区。目前全县草编企业、家庭作坊有90余家。博荣公司以来料加工为主，订单主要依赖展会、外贸公司等传统渠道，不仅利润微薄，且受关税调整等外部因素影响较大。做跨境电商是该公司转型突围的路径之一。“像博荣公司一样，许多企业有做跨境电商的意愿，却不懂注册流程、不会筛选合适的平台，缺乏运营经验。”大名县跨境电商专班负责人吴士超说，“园区提出零基础学跨境电商，根据草编企业的不同特点，制定了‘海创计划’，从产品适网化改造、品牌推广，到海外平台对接、海外仓布局，给予企业全链条支持。”今年7月，通过产业园牵线，博荣公司与南方一家具备海外仓运营能力的企业达成合作，产品通过阿里巴巴国际站、亚马逊等平台直连海外消费者。“根据海外仓和平台反馈数据，我们迅速调整产品设计与生产，拿下了更多订单。”朱敬起说，目前公司正谋划开展自营出口贸易，从“借船出海”转向“造船远航”。大名以跨境电商产业园为载体，聚焦草编、毛绒玩具两大特色产业，通过设立电商产业发展专项资金、打造跨境电商“服务超市”等举措，整合政务、物流、金融、人才等服务要素，推动跨境电商发展。产业园将入驻企业划分为初创、成长、领航三个梯队，从运营培训、物流仓储，到海外商标注册、跨境平台资源对接，“一企一策”为企业提供全周期“陪跑”服务，直至企业稳定出单。跨境电商赋能草编产业加速转型。今年上半年，全县共培训草编行业跨境电商经营人才209人，新增草编产业跨境电商企业4家。（日报记者 陈 正）。

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Published on:02:37:29